Social media marketing for US brands
Posting consistently is the easy part. Posting things that bring in customers is the job, and most accounts never get past the first one.
Web Designs Alchemy runs social media management services for companies across the USA. Strategy, content, community and paid social sit with one team, and the monthly report leads with enquiries and revenue rather than impressions. If a channel is not earning its place, we tell you to drop it
- A named person, not a shared inbox
- Every account stays registered to you
- Content approved before anything publishes
- Ad spend paid direct to the platform, never through us
Social is the wrong channel for some businesses
If your customers find you by searching when they already have a problem, search work will beat social every time and cost less to run. Emergency plumbers, commercial law firms and industrial suppliers are usually better served by SEO and paid search. Social earns its budget when people discover you before they knew they needed you, or when the buying decision involves trust built over months. We will tell you which one you are in the first conversation.
What our social media management covers
Six workstreams. Smaller retainers run fewer, and we say which ones you can skip.
Strategy
Content calendar
Content creation
Community management
Paid social
Reporting
Platforms and what each is good for
Nobody should be on all of them. Two done properly beats five done badly, every time.
Instagram marketing services for small business and consumer brands where the product photographs well and discovery happens through browsing.
TikTok
Tiktok marketing agency work for brands willing to post frequently and sound human. The best reach available, and the least forgiving of corporate tone.
Linkedin marketing services for b2b companies with long sales cycles, where the buyer needs to recognise your name before the first call.
Still where local service businesses find customers, and still the strongest ad platform for targeting by geography and life stage.
YouTube and Pinterest
Search driven platforms where content keeps working for years. Slower to start and far longer lived than feed based posting.
Threads and X
Worth it for commentary led brands and founders with something to say. Rarely worth a retainer on their own.
Our social media process, month by month
Month one looks different from the rest. Here is the honest sequence.
Audit
Strategy
Build
Publish
Report
Turn Search Traffic Into Measurable Business Growth
Start with an audit and stop there if you want
We review your accounts, your competitors and what has actually performed, then send a written recommendation on which platforms deserve your budget. Take it in house or to another agency. If you continue with us, the fee comes off the first month.
0 calendar
Approved by you before anything publishes
0 business day
Response time on comments and messages
0pages
Report length, leads first not impressions
0 minutes
Monthly call with the person
running it
Questions brands ask before hiring a social agency
How much do social media marketing services cost?
Management starts at $2,200 a month for two platforms, and $4,500 with paid campaigns included. A one off audit is $1,200. Advertising budget is separate and paid straight to the platform. Anyone offering full management at $500 a month is scheduling stock posts, and you will be able to tell.
How much ad budget do we need?
Below roughly $1,500 a month there is not enough data for the platform to optimise, and you are paying management fees on a budget too small to learn from. If that is where you are, spend it on content instead and add paid later. We would rather say that than take the fee.
How long before we see results?
Paid can produce enquiries within weeks. Organic takes three to six months to build an audience worth having, and the first month is largely groundwork. If someone promises a viral account by month two, ask what happens if it does not work.
Do you use our existing photos and video?
Yes, and it usually looks better than anything staged. We will tell you exactly what to capture on your phone during a normal week. If you need finished video cut properly, our editing team handles that as a separate service.
Who owns the accounts and content?
You do. Every account is registered to your business and we work through delegated access. All content and the calendar are yours. If we part ways you change our permissions and nothing else moves.
Do we approve posts before they go out?
Yes. The calendar goes to you monthly and nothing publishes without sign off. Community replies are the exception, since a message sitting unanswered for two days does more damage than a slightly imperfect reply.
Can you guarantee follower growth?
No, and follower count is the wrong target anyway. An account with 2,000 local followers who buy is worth more than 50,000 who found you through a giveaway. We report on enquiries, click throughs and revenue, and follower numbers appear as context rather than as the headline.
Are we locked into a contract?
Which platforms should we actually be on?
Usually two. The audit answers this properly, but the short version is that you should be where your customers already spend time and where your content type fits. A B2B consultancy on TikTok and a bakery on LinkedIn are both wasting effort.
Tell us who you are trying to reach
Send your handles, who your customers are and what you want more of. You get an honest read on which platforms are worth your budget and a fixed price back within one business day.
